Field Notes
Recruiting tech & ATS Aug 2026 Updated Sep 2026 9 min read

Recruitment software for small business doesn't need more features

Two owner-operators explain, in their own words, why they picked Truffle over Spark Hire and HireVue: not for what those tools added, but for what they duplicated.

An owner-operator comparing hiring software options on a laptop, representing the choice between a feature-heavy platform and a simpler screening tool.
AI summary
  • Two real Truffle sales calls (Josh Cohn at Eight Sleep, Mark Horner running hiring for a friend's Chick-fil-A) show owner-operators picking Truffle over Spark Hire, HireVue, HireVia, and Duck & Owl specifically because those tools overlapped with an ATS or assessment they already trusted.
  • For a one-person hiring department, an unused feature isn't free. It's a second system to notice, evaluate, and reconcile against the one already doing the job.
  • Screening-first tools sit alongside an existing ATS or assessment instead of duplicating it. That's the practical difference between Truffle and ATS-first or enterprise video-interview platforms for this buyer.

“We’re not looking for a bunch of extra stuff.”

That’s how Mark Horner put it on a call with our team, mid-demo, comparing Truffle against two other one-way interview tools he’d shortlisted. He wasn’t objecting to a specific feature. He was naming the whole category of things he didn’t want: analysis he wouldn’t read, dashboards he wouldn’t open, a second product to learn on top of the one already doing part of his job.

Horner runs recruiting for a friend’s Chick-fil-A location in Los Angeles, about 90 employees, roughly a hundred candidates every couple of days. He’s not shopping for the platform with the deepest feature set. He’s shopping for the smallest number of systems that gets the hiring done, and every extra capability another tool piles on is, in his words, something that’s “just gonna get in my way.”

Most hiring software content doesn’t know what to do with that answer. Comparison posts and vendor round-ups treat capability as a straightforward good: more scoring models, more integrations, more dashboards, always framed as upside you can simply ignore if you don’t need it. Nobody publishing “best hiring software for small business” advice treats a feature as a cost. But for the owner-operator running hiring alone, on top of the job that actually pays them, it is one. Every capability that duplicates something they already trust is a second system to manage, not a free upgrade they get to skip.

”More features” is the assumption nobody checks

Look at how the market talks about the video-interview category. Spark Hire markets itself partly on breadth: it’s grown from a single video tool into three separate subscriptions, video interviewing and behavioral assessments each running $249 to $299 a month, plus an applicant tracking layer starting at $335 a month on top of that. Buy all three and you’re covering three overlapping systems before a single candidate gets screened.

HireVue goes the other direction: enterprise contracts, game-based assessments, and deep analytics built for TA teams managing thousands of candidates across regions, starting north of $35,000 a year. Our own comparison of the two is the kind of feature-by-feature breakdown most buyers reach for first.

Both are reasonable products for the buyer they’re built for. Neither company is wrong to build that way. The problem is the reasoning that gets applied to small operators evaluating them: more modules, more scoring depth, more configuration options read as more value, full stop, with the complexity treated as a footnote instead of the actual decision.

That reasoning assumes the buyer is choosing a platform to grow into. Someone running hiring alone, between the actual job, isn’t choosing infrastructure for next year. They’re choosing what gets one specific pile of candidates down to a shortlist by Thursday.

Where the assumption breaks

Josh Cohn ran into this directly. He’d recently been hired to lead talent acquisition for the software org at Eight Sleep and was piloting one-way interviews for a high-volume, remote, VP-led hiring pipeline. He looked at Spark Hire and HireVue first, the two names that come up in almost every comparison list for this category.

His reason for passing on both wasn’t a missing feature. It was the opposite. “These are all kinda overlapping with my ATS a little bit,” he told us, “or they’re not purpose built in this sense.” He already had a system tracking candidates through a pipeline. What he needed was one clean layer on top of it, not a second system with its own opinions about pipeline management.

What extra capability actually costs an owner-operator

Picture the actual math a small operator is running, even if they’ve never written it down. Every tool they add has to be learned, logged into, and reconciled against the systems they already trust. A resume flows through their ATS, if they have one. A behavioral assessment screens out the bottom 90 percent before anyone talks to a candidate. By the time a video-interview tool enters the picture, most of the buyer’s actual workflow already exists somewhere else.

This isn’t just Cohn and Horner’s experience. Capterra’s 2025 HR Software Trends Survey of 3,256 HR leaders across 11 countries found they run an average of four HR products, and 56 percent say improving system integrations triggered their last HR software purchase. The overlap two owner-operators described on a sales call isn’t an edge case. It’s the default state of a small operation’s stack, which is exactly why a fifth tool that duplicates a fourth one costs more than it looks like it does.

A platform that replicates a piece of that workflow, rather than sitting cleanly at the end of it, doesn’t save the owner-operator time. It costs them time, because now two systems have overlapping opinions about the same candidate, and someone has to reconcile them.

This is the part comparison content consistently misses. It benchmarks tools against each other on feature count, then treats “you don’t have to use every feature” as the rebuttal to complexity. But you do have to notice the feature. You have to click past it, decide it’s not for you, and remember not to trust its output. That’s not free. It’s a small, recurring tax on every single candidate that runs through the tool.

Why an Eight Sleep TA lead picked Truffle over Spark Hire and HireVue

Cohn’s evaluation gets specific once you ask what “purpose built” actually meant to him. He wasn’t looking for fewer capabilities than Spark Hire or HireVue offer. He was looking for a tool that did one job, screening, and stayed out of the job his ATS already had.

The line that stuck with our team from that call: “It’s a tool. You don’t have to talk to anybody. [I] can demo myself.” That’s not a comment about pricing or a sales process. It’s a comment about respect for how he actually works. He didn’t want a platform that assumed he needed a rep to walk him through configuration options. He wanted software he could open, understand, and evaluate on his own terms in the time he had between actual candidates.

The overlap, not the missing piece, was the dealbreaker

This is the pattern worth naming directly: Cohn didn’t reject Spark Hire and HireVue because they lacked something Truffle has. He rejected them because they replicated something his ATS already did, badly enough that the overlap itself was the problem. A candidate screening platform that stays in its lane, resumes, one-way interviews, and assessments feeding one ranked view, isn’t competing with the ATS for the same job. It’s doing the job the ATS was never built to do: telling you who’s actually worth a conversation.

Why a Chick-fil-A operator’s recruiter chose the tool that did less

Horner’s version of the same story runs through a different front door. Before a candidate ever gets to a one-way interview, his team runs a behavioral assessment that rejects 90 to 95 percent of candidates outright. Only a handful make it to the video step. He wasn’t shopping for a smarter screening engine. He already had one, running upstream of any interview tool.

What he needed was the smallest possible thing at the end of that funnel: a link he could send, a recorded response he could watch, a decision he could make. When our team compared Truffle against one of the other finalists he’d shortlisted, the honest answer to “what does the other one have that we don’t” was more resume analysis and heavier AI processing on the back end. Horner didn’t wait for the rest of the sentence before deciding that was something he wouldn’t need anyway.

Three finalists, one shape of workflow

He’d also shortlisted a tool called Duck & Owl, which he described as “the most bare bones” of the three, and one called HireVia, which our team told him ran deeper AI resume analysis than Truffle does by design. Of the three, the deciding factor wasn’t which had the most capability. It was which one matched the shape of a workflow he’d already built by hand, with an assessment doing the heavy filtering and a recorded interview doing the final gut check.

His summary of the decision, once the demo wrapped: “I don’t think anything’s missing. And anything additional to that is just gonna get in my way. I don’t want more than that.”

Screening-first beats ATS-first when you’re the only recruiter

Both stories point at the same structural reason this keeps happening. Most hiring software in the small business category is built ATS-first: a system of record for tracking candidates, with screening bolted on as a feature, a keyword filter, or an integration with a separate video tool. That’s a reasonable design if your starting problem is “where do I store candidates.” It’s the wrong shape if your starting problem is “who out of this pile is actually worth my time,” because now the screening layer is competing with whatever informal system (a spreadsheet, an existing assessment, an actual ATS) the operator already built to solve that.

A screening-first tool sits differently. It doesn’t ask to be your system of record. It asks to be the one place where resume screening, one-way interviews, and assessments get read and ranked against what the role actually needs, then hands you a shortlist you can act on inside whatever you’re already running, an ATS, a spreadsheet, or nothing at all. That’s the difference between a tool competing for the same job your ATS does and a tool doing the job your ATS was never built to do.

What to actually ask before a demo

If you’re the one running hiring on top of your real job, the useful question in a demo isn’t “what does this do.” Every vendor in this category will answer that with a feature list. The useful question is “what does this replace, and what does it duplicate.” Ask a vendor to point at the exact piece of your current workflow their tool takes over. If the honest answer touches something you already trust, an ATS, an assessment, a spreadsheet you’ve refined for years, that overlap is the cost, whether or not you ever open the overlapping feature.

That’s the whole evaluation Cohn and Horner ran, condensed to one question. Cohn asked it of his ATS. Horner asked it of his behavioral assessment. Both walked away from tools that answered “everything,” because everything included a second opinion on a decision they’d already made a system for.

What Truffle actually replaces

Truffle is built to answer that question the other way. It’s a candidate screening platform that combines resume screening, one-way interviews, and talent assessments into one ranked view, with the evidence behind every score shown next to the candidate. You can run it standalone, the way Horner does, with no ATS at all. Or you can plug it into an existing one, the way Cohn wanted, so it does the read your ATS was never built to do instead of competing with the one job it already handles. Either way, the AI surfaces the evidence. You still make every call.

The next time a demo opens with a feature list, count systems instead. The tool that wins isn’t the one that can do the most. It’s the one that leaves you running one system instead of two.

Frequently asked questions about simple hiring software for small business

Is simpler hiring software actually less capable than Spark Hire or HireVue?

Not necessarily less capable, differently shaped. Spark Hire and HireVue are built to serve TA teams managing high interview volume across many roles and regions, with modules and analytics to match. A screening-first tool like Truffle covers resume screening, one-way interviews, and talent assessments in one workflow, which is the full scope most small operators need without the modules built for a team they don’t have.

Do I need an ATS before I can use a candidate screening tool?

No. You can run resume screening, one-way interviews, and assessments standalone, the way Mark Horner does at his Chick-fil-A location, with a shared link and no ATS at all. If you already run an ATS, a screening-first tool should sit alongside it and hand results back, not duplicate the tracking it already does.

How do I know if a hiring tool overlaps with something I already use?

Ask the vendor directly what their tool replaces in your current process, not what it adds. If the honest answer touches your existing ATS, assessment, or spreadsheet, you’re paying for a second opinion on a decision you’ve already built a system for. That overlap is worth weighing against any new capability, even one you’d genuinely use.

Why do Spark Hire and HireVue cost more than screening-first tools like Truffle?

Both carry pricing built around the buyer they serve. HireVue is enterprise-only, quote-based, and typically starts well into five figures a year. Spark Hire sells video interviewing and behavioral assessments as separate subscriptions starting around $249 to $299 a month each, plus an ATS starting at $335 a month if you want all three. Truffle’s plans start at $49 a month on a shared credit pool, with every screening method included on every plan, because the target buyer is a single operator, not a multi-region TA org.

Ready to see what one less system looks like? Try Truffle free for 7 days, 30 credits, no card required.

End of dispatch

Founder, Truffle

Sean began his career in leadership at Best Buy Canada before scaling SimpleTexting from $1MM to $40MM ARR. As COO at Sinch, he led 750+ people and $300MM ARR. A marathoner and sun-chaser, he thrives on big challenges.

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