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Visual merchandiser job description

The Visual Merchandiser creates attractive and engaging product displays that drive customer interest and sales. This entry-level creative role involves designing window displays, floor layouts, and promotional setups that align with brand guidelines and seasonal campaigns.

Visual Merchandisers blend creativity with commercial thinking — every display should look great and serve a business purpose. The role works closely with store management and marketing to execute visual strategies that improve the shopping experience.

Candidates with an eye for design, color, and spatial arrangement are a strong fit. A background in art, design, or fashion is helpful but not required. What matters most is a portfolio or demonstrated interest in visual presentation.

Requirements

  • High school diploma or equivalent required; coursework in visual arts, fashion, or design is a plus.
  • 0-1 years of experience in visual merchandising, retail, or a creative role preferred.
  • Strong sense of design, color, and spatial arrangement.
  • Ability to lift and move fixtures, mannequins, and merchandise as needed.
  • Comfortable using hand and power tools for display construction and installation.
  • Strong attention to detail and ability to work within brand visual guidelines.
  • Flexible schedule including early mornings and evenings for display changes.
  • Responsibilities

  • Design and install window displays, in-store product displays, and promotional signage.
  • Arrange merchandise on the sales floor according to visual standards and planograms.
  • Execute seasonal and promotional floor changes, including fixture moves and product repositioning.
  • Maintain visual standards throughout the store, including mannequin styling and table presentations.
  • Collaborate with store management on display priorities based on sales data and inventory levels.
  • Monitor competitor displays and industry trends for visual merchandising inspiration.
  • Ensure all signage, pricing, and promotional materials are accurate and current.
  • Photograph completed displays for documentation and reporting purposes.
  • Assist with new store setups, renovations, and special event installations.